We are bringing Paulberger beverages to Switzerland and are delighted to be representing the brand.
Influencer power driving strong visibility
Paulberger is currently one of the most talked‑about influencer lemonades in the German‑speaking countries. The brand originates from the fan community of German YouTuber iCrimax, who reaches more than 5 million followers. This makes him one of the biggest creators in the German‑speaking market and well known among young, trend‑oriented consumers in Switzerland.
The brand benefits from a strong digital presence: thanks to iCrimax’s close connection with his community, the products receive continuous attention and achieve high organic reach.
A modern recipe for a young target group
The lemonade impresses with a contemporary nutritional profile: only around 18 kcal, no artificial sweeteners, based on natural flavours and fruit juice concentrates, lightly sparkling and enriched with vitamins. This makes Paulberger a perfect alternative to traditional soft drinks.
Paulberger is available in four flavours: Peach, Apple, Lemon and Bubblegum.
For more information, get in touch with your personal Gustav Gerig contact or write to us at info@gerig.ch.
