Paulberger-News-Sponsoring-jul-26

Sponsorship in support of brands

9 July 2026

Connecting brands with their target audience

Building successful brands means more than simply placing products on retail shelves. That is why we invest in targeted marketing activities that reach consumers where they spend their leisure time, pursue their interests, and discover new products.

Sponsorship that creates impact

One of these activities is sponsoring events and initiatives that align with a brand's identity. Whether in sports, lifestyle, culture, or food, sponsorship helps us generate attention and bring brands to life in relevant environments.

Benefits for Suppliers and Retail Partners

As an importer and brand distribution partner, we see ourselves as more than a link between manufacturers and retailers. Together with our suppliers, we implement brand activation initiatives across the Swiss market.
Our retail partners benefit as well: Greater brand visibility strengthens product awareness and helps drive consumer interest at the point of sale.

The following impressions showcase some of our sponsorship activities from recent months. Together with our partners, we were able to increase the visibility of brands such as Nissin, Brite, Paulberger, Darbo, and Snatt's.